PERFORMANCE DOG FOOD FUELING THE ATHLETE IN EVERY DOG PERFORMANCE DOG FOOD FUELING THE ATHLETE IN EVERY DOG All ProductsWhy Active?EnergyFIT System Dogs are made to move. ActiveTM is designed to fuel them every step of the way. Dogs have an inner drive and passion to perform well and please their owners. Depending on the intensity of their activity, every dog has a distinct nutritional energy need. Our exclusive ActiveTM performance dog food levels were created with this in mind. Depending on the intensity of your canine athlete’s activity, there is a level that will provide the desired nutrition and energy they need to perform at their peak. Dog Food Advisor Rating awarded under the Native® name See Full Review WHY IS ACTIVETM DOG FOOD BETTER? Why Your Dog Will Perform Better with ActiveTM Dog Food Active™ uses only the highest-quality natural meats and grains with no corn, wheat, or soy and no meat by-products. Our goal is to provide your dog the most bio-available ingredients that ensures your canine athlete gets the optimal nutrition to excel at activities and live a long, healthy life. Active™ is a high performance diet with the vast majority of the protein and fat coming from animal sources. High protein Quality ingredients No corn, wheat, or soy No meat by-products Formulated for various energy levels The Right Energy Level At Active™, we recognize that every dog has specific dietary needs based on their breed, size and activity level. That’s why our performance canine nutrition team developed our exclusive EnergyFIT system. EnergyFIT (FIT = Formula Intensity Technology) provides your dog the nutrition and calories necessary to excel at whatever they love to do. Active™ is formulated in six energy levels, all with similar ingredients, that allow for a smoother digestive transition when moving from one formula to another. Whether you walk, run, hunt, or compete with your favorite canine athlete, Active™ has the right formula to support your dog’s activity — in any endeavor! Frequently Asked Questions About ActiveTM Dog Food To help you get to know us better, here’s a round-up of common questions about Active™ Performance Nutrition for Canine Athletes. Why is ActiveTM called a “performance nutrition dog food”?ExpandActive™ is called a performance nutrition dog food because it is a very nutrient-dense food with higher kilocalories and top-quality ingredients to ensure maximum canine performance and weight maintenance during heavy activity. With Active™, the words “performance nutrition” are not just marketing terms but a nutritional classification. Why is ActiveTM good for your dog?ExpandDogs process fat extremely well – much better than humans. An active or performance dog needs slow-burning energy sources to avoid overheating later in a workout, and animal fat is the best one there is. If you see a so-called performance food that does not have animal fat in the top 4 or 5 ingredients, there is probably not enough bio-available fat to support high performance. Isn’t whole chicken or chicken better than chicken meal?ExpandFor concentrated energy and protein, chicken meal is preferred as a dog food ingredient. Unlike chicken meal, whole chicken is approximately 75-85% water and requires that another meat protein source must follow immediately after it on the ingredient list to ensure adequate meat protein. Where do you purchase your meat ingredients?ExpandAll are purchased in the U.S. with the exception of lamb meal. Our lamb meal is sourced from New Zealand because U.S. lamb meal is not approved for use in pet food. Does your food have prebiotics?ExpandYes, the Active™ formulas include prebiotics to support healthy digestion and provide immune system support. Does your food have DHA or glucosamine in it?ExpandActive™ formulas contain both DHA and glucosamine that are derived from natural sources. We do not add artificially sourced supplements of these ingredients. How do I transition from my current food over to ActiveTM?ExpandSudden changes can be traumatic to a dog’s digestive system and cause upset. We recommend mixing progressively smaller quantities of the current food with increasingly larger quantities of Active™ over a period of 7 days until the dog is completely on Active™. Where is ActiveTM made?ExpandActive™ is manufactured in the U.S. in a company-owned facility. Does ActiveTM contain chemical additives and preservatives like BHA, BHT, and ethoxyquin?ExpandNo. Active™ is made with only natural preservatives such as Vitamin C and mixed tocopherols. Is ActiveTM only for working and sporting dogs?ExpandAbsolutely not! Active™ is an excellent food for non-sporting dogs as long as you choose the appropriate formula. Active™ Levels 1 and 2 work very well for less active dogs provided they are not overfed. Active™’s performance nutrition provides the same health benefits to your house dog as it does for sporting dogs. Is ActiveTM good for less active dogs?ExpandEven for a less active dog, it is better to choose a high-quality food and just feed them less of it. Low-calorie foods for active or performance dogs won’t give them adequate nutrition and may result in lots of backyard cleanup. What should I feed pregnant or lactating females?ExpandAll Active™ dog foods are formulated to be fed to pregnant and/or lactating females. SEE MORE QUESTIONS Join the ActiveTM Community Follow UsLike Us All ActiveTM Performance Dog Food View Product Filters Product Species Dog Life Stage Active/PerformanceAdultGrowthLactationSenior Feed Type Dry Food Special Needs Operation Type Showing 1-6 of 6 results Sort by RelevanceProduct NameAverage RatingDate Added Active Level 1 Add to Compare Active Puppy Add to Compare Active Level 2 Add to Compare Active Level 2.5 Add to Compare Active Level 3 Add to Compare Active Level 4 Add to Compare